About Us

At Honeywick, our top priority is to make you successful.

Collaborative consultation is at the heart of our approach. We’ll work closely with you to understand your unique challenges and opportunities. Working as an extension of your team, we’ll provide you with great websites, custom software, website hosting and effective web marketing, at affordable prices, and with the highest level of service.

When it comes to software development and web marketing, we know you have plenty of choices. If you are looking for a professional and experienced software firm that understands business and technology, give us a call. We’d love the opportunity to talk with you.

The Team

We are a passionate and happy group of coffee-drinking technophiles, avid readers, research geeks, early birds and night owls, sticklers for good writing, data junkies and champions of small business.

Diane Watts-Roy

CEO, Partner

Diane is a research and analytics professional with a PhD in Sociology whose focus, vision and drive have culminated in the launch of a different kind of software firm.

Jeff Watts-Roy


With over 15 years of enterprise-level information technology experience, including software architect at a Fortune 100 company, Jeff believes the simple solution is the best solution.

John "Ant" Fernando

Chief Designer

Master of all things creative, Antony is a digital artist and the guiding force of Honeywick's innovative approaches to responsive web sites and web marketing.

Evan Peters

Director of Filmed Content

With a keen eye for detail, an ear tuned to the most subtle nuance and a diverse background in both filmmaking and sales, Evan is a master of creative storytelling, able to make videos that inspire a call to action.

Samantha Starr

Project Manager / Client Relations

While holding a BA in Creative Writing, Samantha struggles with writing bios. Blessed with a flattering personality and penchant for problem solving, project management and client relations come easy. In her free time, Samantha enjoys writing, hiking, and wine “tasting”.

Chirag Baraliya

IT Professional/Developer

A lover of songs, singing or listening, whether they are in Gujarati, English, Hindi, Marathi, or Klingon. A tech savvy coder with advanced degrees, Chirag is a key player and a programming wiz who puts a capital "D" in Diligence and capital "Q" in Quality--he is the James Bond of .NET.

Anne Schmidt

Web Developer Especial

Anne is a web developer specializing in all things Wordpress. She loves creating websites that are professional, effective and easy to maintain. When Anne is not doing something techy, she enjoys traveling the globe.

Philip Light

Programmer/WordPress Expert

Philip has built many amazing websites based on the powerful WordPress publishing platform. His focus is on creating a website for our clients that puts them in control of their websites. Philip is also an AdWords certified marketing professional and Search Engine Optimization expert and is fluent in PHP, MySQL, JavaScript and CSS.

Dane Morgan

WordPress Website Developer

Dane makes websites with WordPress. He's been online since the FidoNet bulletin board days and he's using WordPress since version 1.2 and building WordPress websites for small businesses and entrepreneurs professionally since 2008. He develops websites with HTML5, CSS3 and jQuery markup and uses PHP and MySQL to build custom functionality for client's needs. When he isn't making things on the web, he is usually out in the woods looking for geocaches with his wife, kids and the family dog.

Sally Evans

Chief Voice Officer

A voice over artist in both Louisville and Lexington, Sally is fascinated with presenting information to others in a captivating way. With singer/songwriter and radio experience along with a background in marketing, she has a knack for bringing a unique, versatile skill set to your project so that others can't help but turn and take notice! Hear Sally.

Hear Sally!

Virtual IT Louisville
Virtual IT Louisville
Virtual IT Louisville