Case Study

National Squash League (NSL)

Our team built the National Squash League brand identity and web presence from the ground-up, collaborating with their team to weave together personalized imagery, energetic colors, and interactive, appealing content. We strived to create a cohesive, recognizable brand that could appeal to different generations and demographics.

With numerous dates and changing content, it was imperative that the NSL team was able to edit ‘site content as needed, With this in mind, we created an interactive calendar system for their team to make quick updates with ease. We also created numerous templated files so their team could quickly share updates on social media, aiding in the accessibility and consistency of the brand.

SERVICES

Graphic Design﹥

Project Management﹥

Search Engine Optimization (SEO)﹥

Website Design & Development﹥

Website Hosting﹥

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About the Client

The National Squash League (NSL) is the first-ever squash league across the entire United States! This team and city based league is similar to other major league sports, designed to offer fast-paced, competitive fun for players and fans alike using bracket-style draws and tournaments. Improving squash-based connections between cities/countries and increasing the visibility of the sport are some of the many positive effects of NSL on the global community.

COLOR PALETTE

TYPOGRAPHY

Walter Zausch

Honeywick has been our marketing and social partner for over a year, and they are great. They are creative, responsive, attentive, conscientious and take a personal/professional interest in helping us achieve our goals. They’ve taken a “whole team” approach with our business, utilizing the best talent on their team suited to the assignment. I can’t say enough good things! All that, and they are friendly, excellent people.

Megan Gonterman

Honeywick has been instrumental in helping revamp our website, branding, and creating content for our events. The staff’s knowledge is remarkable. They are incredibly responsive via email or phone. I’ve been thoroughly impressed with all interactions with the Honeywick Team. Hands down, best company around!

Ryan Holmes

The team at Honeywick is truly fantastic and excels in their work! They’re a group of outstanding designers with extensive industry knowledge. They’ve transformed our old website into a product that we’re exceptionally proud of! If you’re in need of website design services, look no further than the incredible team at Honeywick. We’re committed to continuing our business with them in the future and highly recommend that everyone else does the same!

Lindsay Matthews

I have worked with Honeywick for over 4 years now and they have been FANTASTIC the whole time. I have used them for marketing my business, website hosting and website design. Everyone at the company has been outstanding and very patient with me. They have done so much for my business, I can’t thank them enough!!

Sergio Farinas

I recently had the pleasure of working with Honeywick, and I am beyond impressed with their exceptional professionalism, great communication, and the outstanding quality of their work. From the very beginning, the team at Honeywick displayed a level of professionalism that sets them apart in their field. They were prompt, organized, and attentive to every detail of my project. It’s clear that they take their commitment to excellence seriously. Read More…

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