Case Study

Boone Gardiner

Boone Gardiner has been offering their landscape design, build, and consultation services to Louisville, Kentucky for over 125 years. With such a long history in the city, people have likely seen the Boone Gardiner name when visiting local attractions including Kentucky Kingdom, Farmington Historic Home, Jeffersons Reserve Distillery, and more. A family-owned and operated business, Boone Gardiner came to Honeywick with one request: bring their website into the 21st century to show off the work they’ve accomplished over the last 100 years as they ushered in the fifth generation of leadership.

Our work with Boone Gardiner began with a deep-dive into everything that had been going on in their day-to-day operations but hadn’t made it onto their existing website. This collaborative approach led to the discovery of a podcast, Gardening with the Gardiners, that was nowhere to be found outside of streaming platforms as well as a treasure trove of imagery—both historical and modern—that was begging to be showcased throughout the new website. Rich content like the podcast, historical photography, and expansive copy made the website design and development process incredibly fun.

When provided with such in-depth materials, the various teams at Honeywick are able to stretch their respective creative muscles and not only create a design that is uniquely our client’s, but also breathe exceptional personality into it through development functionality. For Boone Gardiner, that included an image portfolio to showcase the breadth of skillsets the Boone Gardiner team possesses, a page dedicated to the Gardening with the Gardiner podcast that is set to automatically update as new episodes are released weekly, an Instagram feed integration aimed at keeping the homepage updated with minimal development requirements, and a standalone portion of the website intended to highlight the extensive history and expansive future of Boone Gardiner.
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About the Client

Boone Gardiner Landscape and Farm is the oldest horticultural and landscape company in the Louisville, Kentucky area. Operating since 1899, Boone Gardiner is now in the fifth-generation of their family-owned and operated business. With a focus on landscape design and installation including organic planting and hardscape architecture, Boone Gardiner has helped to landscape and beautify thousands of homes and businesses across the Commonwealth of Kentucky since their opening. Boone Gardiner is "where tradition, knowledge, and experience meet" and they offer design, consultation, and building services of all types and sizes.

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Walter Zausch

Honeywick has been our marketing and social partner for over a year, and they are great. They are creative, responsive, attentive, conscientious and take a personal/professional interest in helping us achieve our goals. They’ve taken a “whole team” approach with our business, utilizing the best talent on their team suited to the assignment. I can’t say enough good things! All that, and they are friendly, excellent people.

Megan Gonterman

Honeywick has been instrumental in helping revamp our website, branding, and creating content for our events. The staff’s knowledge is remarkable. They are incredibly responsive via email or phone. I’ve been thoroughly impressed with all interactions with the Honeywick Team. Hands down, best company around!

Ryan Holmes

The team at Honeywick is truly fantastic and excels in their work! They’re a group of outstanding designers with extensive industry knowledge. They’ve transformed our old website into a product that we’re exceptionally proud of! If you’re in need of website design services, look no further than the incredible team at Honeywick. We’re committed to continuing our business with them in the future and highly recommend that everyone else does the same!

Lindsay Matthews

I have worked with Honeywick for over 4 years now and they have been FANTASTIC the whole time. I have used them for marketing my business, website hosting and website design. Everyone at the company has been outstanding and very patient with me. They have done so much for my business, I can’t thank them enough!!

Sergio Farinas

I recently had the pleasure of working with Honeywick, and I am beyond impressed with their exceptional professionalism, great communication, and the outstanding quality of their work. From the very beginning, the team at Honeywick displayed a level of professionalism that sets them apart in their field. They were prompt, organized, and attentive to every detail of my project. It’s clear that they take their commitment to excellence seriously. Read More…

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